by Angela McKay | Feb 1, 2011 | News
Lasso Data Systems, leading provider of CRM homebuilder software solutions for the residential home building industry, announces that Ideal Homes of Oklahoma, is deploying Lasso CRM software to manage their prospects and purchasers across their Oklahoma City metro...
by Judy Beere | Dec 3, 2010 | CRM Software, Lasso Team
Lasso recently welcomed the Chicago-based asset management company ST Residential (ST) into our distinguished client base. ST is the managing member of a public-private partnership between the Federal Deposit Insurance Corp. and a group of private equity investors,...
by Dave Clements | Nov 26, 2010 | CRM Software, Lasso Tips
This may seem simple, but using CRM software as the central source for capturing all leads and prospects is fundamental to the business of successful marketing & sales for home builders. Not just new leads – all leads, all prospects and preferably, all...
by Dave Clements | Nov 19, 2010 | CRM Software
Over the next several posts we’ll delve into the benefits and value of CRM for tactical day-to-day operations and at a strategic business level. Plus, we’ll look at several challenges to managing change and some techniques for success. First CRM defined. Simply put,...
by Dave Betcher | Oct 7, 2010 | CRM Software, News
Award-winning Baltimore based builder Bozzuto Group views CRM as core to marketing & sales Vancouver, Canada (October 4, 2010) – SalesMark, backed by the award-winning and highly-respected home builder The Bozzuto Group, considers CRM technology core to their...
