by Kathy Thomas | Dec 1, 2020 | Marketing, Marketing Tips, New Home Sales
What a year 2020 has been! Sales & Marketing professionals experienced an unexpected hot market as well as new tech requirements for marketing and selling new homes. Given all that happened in 2020, we asked some of the top industry experts for their thoughts and...
by Thais Cuffy | Feb 4, 2019 | Events
Add These IBS Events to Your Calendar We are gearing up for the International Builders’ Show, February 19-21 in Las Vegas! With nearly 500 education events and 250 speakers, it’s sure to be an outstanding show. To help you narrow down your education choices and fill...
by Kathy Thomas | Jan 18, 2018 | Events
by Kathy Thomas, Lasso’s Director of Marketing… Being new to the home building industry, it was a great experience going to my first International Builders’ Show. I was told that the scale of the show was huge, but I was still surprised when I got there!...
by Thais Cuffy | Dec 19, 2017 | Enrichment, Lasso Tips, Marketing, New Home Sales
Be prepared for the New Year with this expert advice To help you achieve your new year’s business resolutions, we have asked the industry’s top sales consultants, marketers and analysts for their best advice for 2018. To be successful in the new year,...
by Thais Cuffy | Dec 11, 2017 | Marketing
Guest post by Mollie Elkman of Group Two Advertising Every day, marketers and business owners are faced with “the next big thing” in marketing. Whether it’s tools surrounding native advertising, or plain-old public relations, the choices are endless and the call to be...
