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Recap of the 2016 Builders’ Show and BuilderTech

Recap of the 2016 Builders’ Show and BuilderTech

Today’s post was written by Lasso Client Director, Leeia Ang, who attended the Builders’ Show for the first time. Last week I had the opportunity to attend the International Builders’ Show, a large industry exhibit held over three days at the Las...
Holiday Marketing Tips for Home Builders

Holiday Marketing Tips for Home Builders

The holiday season is well underway! While some new home markets experience a slowdown in sales during the holidays, it’s actually a perfect time to market your communities. Consumers are paying attention to media of all forms, and while they may wait until after the...